Did you know that flowers have the power to communicate mood just as much as they transform the aesthetics of a place?
Selecting flowers for a mood or occasion hinges on understanding their colour meanings, also known as flower colour psychology.
Before you order a flower to express your feelings and pass on a message, make sure to read this guide and find out how to choose the right flower colours.
What is Flower Colour Psychology, and Why Does it Matter?
Flower colour psychology refers to the study of the influence flower colours have on the emotions of humans. Different flower colours have different emotional impacts, and these impacts tell us the occasions and moods they’re best suited for.
Why does this matter?
The colour of a flower determines the emotions that are registered in the mind of the receiver, even before the fragrance. Whether it’s excitement, calm, cheerfulness, or love. This is also the same for a living space. The flower colour goes a long way to affect the mood of anyone who enters.
So, if you’d like to avoid sending or buying flowers that communicate the opposite emotion than what you had in mind, let’s delve further in.
Flower Colours and Their Emotional Representations
Blue
Blue flowers are generally associated with emotions like serenity, reflection, tranquillity, healing, and calmness. Different shades of blue communicate these feelings differently. For instance, lighter shades like sky blue or baby blue are associated with openness, tranquillity, and serenity.
The darker shades like indigo and navy are often associated with emotions like introspection, mystery, and delivering a calm, contemplative feeling.
Green
Green flowers reflect emotions like renewal, rebirth, balance, and grounding.
These colours also communicate healing, wellness, vitality, abundance, prosperity, and endurance. They’re perfect to send as get-well-soon flowers or to place in wellness studios and hospitals.
Orange
Orange flowers are energetic and vibrant, communicating enthusiasm and energy, making them perfect for vibrant indoor décor and celebrations.
Orange flowers are perfect for congratulations, housewarming, promotions, and other celebratory events. They’re also a perfect fit for living rooms, outdoors, and entertainment halls.
Pink
Pink flowers are associated with gentle and affectionate feelings. They have a soft aura around them that makes them perfect for communicating gentle love (not passionate love) and a sense of admiration. Pink flowers are perfect to confess admiration, celebrate birthdays, and communicate affection. Their gentle nature also makes them perfect to celebrate a new birth.
Purple
Purple flowers are rich in emotions, communicating mystery, luxury, and even admiration, in a bold expression.
Deep shades of purple flowers like pansies or dark iris represent nobility and are associated with luxury, royalty, and authority. Lighter shades like lavender communicate tranquillity and calmness, perfect for setting up a relaxing atmosphere.
Lilac communicates innocence, youthfulness, and fresh starts. As for pale purple shades like mauve, adoration, and enchantment are the feelings they portray.
Then you have violet, a unique shade that is both bold and calm. It perfectly communicates creativity and inspiration.
Red
Red is the most passionate colour yet, and red flowers perfectly communicate passionate love, strong emotions, and bold romances. Red flowers are most suitable for romantic proposals, Valentine’s Day celebrations, and anniversaries, which is why red roses are the standard for Valentine’s Day celebrations.
Beyond love and romance, red flowers also deliver vibrance when used for interior décor, especially in the living areas.
White
White flowers are associated with emotions like serenity, peace, purity, innocence, new beginnings, and spirituality. These flowers are perfect for occasions with weddings, christenings, funerals, and religious occasions. They also work for reconciliation, apology, sympathy and peacemaking.
White flowers are great for calm, minimalist home décor as they deliver a peaceful ambience.
Yellow
Yellow flowers evoke bright, cheerful emotions. Yellow flowers brighten a room and lift emotions. They’re perfect for joyous, optimistic occasions, such as birthdays, housewarming parties, and other congratulatory events.
Creating the Perfect Setting and Mood with Flower Psychology
Beyond sending flowers to friends and loved ones, decorating your house or office also comes with colour considerations. You need to decide the emotion and atmosphere you wish to create in your home or office before you proceed.
To create a bright atmosphere, which is perfect for a living area or kitchen, orange and yellow flowers are perfect because of the energetic energy they deliver. On the other hand, bedrooms need a quiet, serene atmosphere, making light green, lavender, and blue flowers perfect for creating a calm mood.
Floral arrangements in the perfect colour will make your space into what you want it to be. It won’t just look good; it’ll make you feel right. Thanks to the understanding of flower psychology, you’ll win in both aesthetics and emotions.
Conclusion
Now that we know the emotions different flower colours evoke, you can apply the psychology when ordering flowers for individuals and occasions. Know the emotion you want to communicate, and choose the flowers that can evoke the feeling.
We’re here to help you choose the right colours of flowers that evoke the perfect emotions and deliver the message you need to communicate in every context or occasion.
Frequently Asked Questions
Is Colour Psychology Really Important for Flowers?
Yes. It is. Colour psychology helps you understand the way the colours of flowers evoke feelings in people and affect their thoughts and emotions. When you understand the psychological aspect of flower colours, you can always choose the right flowers that communicate the mood, emotions, or message you wish to send.
Do Flower Colours Have a Universal Meaning?
To a large extent, a lot of emotions and meanings associated with flowers are universal. However, there are a few cultural nuances that come into place, often influenced by religion and cultures.
For instance, colours like white, red, pink, and blue often have the same interpretation no matter where you go. However, in some cultures, white flowers might be reserved for marriages, while others reserve them for funerals.
When in doubt, ask a trusted florist like us, and we’ll help you navigate this situation.